S T fl T I o n i a y
A Special Day in the Life of a
Pop-up Book Collector
translated by Verena Verspohl
From August 3 1 until November 3 there was an
outstanding exhibition of pop-up and movable books in
the "Stadsbibliotheek Haarlem." a short twenty minute
train ride from Amsterdam (Netherlands). On this
occasion Theo Gielen had arranged a get together of
pop-up artists and collectors, among the latter myself and
my sister, who collects anything that has to do with the
popular Christmas song "The Twelve Days of
sorry to miss
the first part,
in the library,
since our train
was late, but -
a cup of coffee
- we felt
"right at home"
in the friendly
Each collector ' '*■ -
presented, as Theo had suggested, a special item from
his/her collection, thus giving an impression of
him/herself as well as of his/ her collection and resulting
in the feeling of being among friends. Then Henk
Duijzer, the head of the library, gave a report about the
aims and the collection of the library, whose 400th (! )
anniversary was the reason for the exhibition. The
entrance fee was very original: he had asked all collectors
to bring a pop-up book for the library's collection. We
were hicky to have two outstanding artists present to tell
us something about the creative process of their books. Is
there a collector who does NOT have several of Kees
Moerbeek's books? We learned a lot about the
philosophy of his stories that can be read on several
levels and we will never again look quite as superficially
at what we see!
Robert Sabuda. who had come from New York City,
shared the process from conception to the birth of his
latest pop-up. The 12 days of Christmas. It was
fascinating to move, with the help of slides, from his head
to his desk to the production plant in Cali, Colombia.
Both Kees Moerbeek and Robert Sabuda patiently
answered questions and signed copies of their books -
what an interesting morning. After a lunch break we got
a good impression of the exhibition at the Haarlem
Museum in the old market square through an excellent
and detailed guided tour after which we had some tune to
take a closer look at the books that had caught our fancy.
I certainly do hope that a closer, longer article on the
exhibition will follow. My personal impression: it was
excellent. The selection of books, the hundreds of year
they spanned, the variety and wealth, and last but not
least an original catalogue, a great pop-up book m itself,
succeeded in giving us a very comprehensive impression
of what we collect. Full of wonderful impressions, most
of us stayed not only to rest our tired feet in the nearby
Cafe Carillon but also to continue our discussion with
pop-up artists Sabuda. Moerbeek, Carla Dijs. and R.P.
Stikkelorum and to exchange information with our fellow
collectors. A big thank you to Theo who had even found
a sponsor for our drinks! All too early we had to leave to
take the train backto Germany, but the train ride gave us
some time to enjoy the catalogue (and to be glad that with
the knowledge of
we can understand
enough Dutch to
read the interesting
text). We're very
grateful to Theo
who has made a
come true: being
who share your
opportunity to meet
the artists and an
- all in one day!
Theo Gielen proudly displays What more can one
the exhibit's gorgeous catalog ask for?
The Movable Book Society
Movable Stationery is the quarterly publication of The
Movable Book Society. Letters and articles from
members on relevant subjects are welcome. Advertising
is accepted free of charge from members and is included
when space permits Trie annual membership fee for The
Society is $15.00. For more information contact Ann
Montanaro. The Movable Book Society. P.O. Box
1 1654. New Brunswick. New Jersey 08906.
Daytime telephone: 908-445-5896
Evening telephone: 908-247-6071
e-mail: montanarwrci rutgers.edu
The deadline for the nest issue is February 15.
An edition of 1000 posters was made for the exhibit
but has since sold out and will probably not be reprinted
Catalogs for the exhibit may be purchased (if a second
printing is done since the first was almost sold out in
November) by writing to Henk Duijzer. Stads
Bibliotheek. Postbus 204. 2000AE Haarlem, The
Netherlands. If copies are available. Mr. Duijzer has
requested the equivalent of 32.50 Dutch guilders or US
$32.00 be sent in cash Alternately, contact book dealer
Manna Van Hoek in Utrecht by telephone 030-23 10800
or fax 30-23 11774.
Exhibit at Frans Hal
Above: Carla Dijs
Right: Kees Moerbeek
begms his slide show
Below Annie Baats'
paper dog wags its
Rene Paul Stikkelorum
shares his one-of-a-kind
tribute to Fred
Saving "Hi!" to David Carter
1996 Dimensional Illustrators Award
by Ellen G.K. Rubin
Scarsdale. New York
On October 1. David A. Carter, the paper engineer
well-known for his "bug" series, appeared at Books of
Wonder in New York City. He was there to sign copies
of his latest pop-up book. Bugs that go bump in the
night. At first David was dressed as a bumblebee, an ill-
fated gesture. The sweltering heat in the back of the store
and the lack of enthusiastic bee-loving children made the
wearing of the costume short-lived
The first to arrive. I had the opportunity to introduce
myself as an enthusiastic collector of pop-up books. I
presented lnm with an armful of his books to sign, which
his hosts graciously allowed. (There still were no other
"fans" around.) As he signed, we chatted. When asked
how he got started as a paper engineer. David told me he
had responded to an ad for a paste-up artist in the LA
Times. That job turned out to be with Intervisual Books,
and the rest, as we say. is history
Several of the books prompted reminiscences. For
example. Goodnight, Moon (1984). he told me. was the
first book he had been asked to design on his own from
the text. He seemed proud of the results. He was tickled
that I had a shape-book called. Katie the bedtime Kittie
(1987) A small (16mo) book, shaped like a cat. it has an
elastic band to secure a hand while inserting index and
middle fingers into pouches which become the kitten's
legs. David could not resist making Katie dance around
the signing table. He had forgotten he had been the
designer of the book and said it was among the first of its
kind for him
Asked about his favorite books. David cited those
from The Blue Ribbon series. From among his own
books, his favorite is I'm shy ( 1 993 ). because of the way
the octopus emerges and then submerges, changing size
throughout the book. "My favorite movable is not a
movable at all." he offered "It is the 'bite' taken out of a
page in The pop-up book of nonsense verse (1989).
When he was ready to sign my first-edition copy of
What's at the beach? (1985). he realized he didn't own a
first edition. (I have subsequently searched for a first but
found only a stated-first with a scantron-mark on the
back, which is not on the original )
Sometimes David was not able to talk and sign books
at the same time. (He can be very expressive with his
hands.) Consequently, our conversation was longer than
I ever hoped. I soon needed to stifle further questions for
fear of monopolizing his time. A line was beginning to
form. Others' tardiness had been to my advantage. The
earlv bird does get the worm, or in this case, the bee.
The winners of the 8th Annual 3 -Dimensional Awards
Competition were recently announced. This award
recognizes excellence in art direction and creation of 3-
drmensional illustration in the advertising and publishing
print media. The following paper engineers were
recipients of awards in the category of Complete Book
(gold was not issued for this category in 1 996):
Silver Award: Robert Sabuda. 12 days of Christmas
Bronze Award: Tor Tokvig. Undersea treasures
Bronze Award: Rick Morrison. Creepy crawlv creatures
Unfolding the Pop-up: A History
of the Movable Book.
Books from the collection of
Featuring the development
Noodles with illustrations
and pop-ups by David A. Carter
53rd St. at 5th Avenue
New York City
Januan 8-31. 1997
The columnist's story [September. 1996] about
showing the pop-up books at lunch has happened to me
many times. In visiting New York publishers, we are
always showing books at lunch or dinner. A couple of
years ago. I was with Christopher Franceschelh.
President of Dutton Children's Books, in a very fine
Italian restaurant in New York City and w as show ing him
the color proof of our Edwardian dollhouse. By the end
of the meal. I believe that even- waiter and customer in
the restaurant had stopped by our table to inquire as to
when the book would be out and where thev could get it
It's such a shame that when you walk into a bookstore,
you really don't know which books are dimensional and
which aren't. It amazes me to this day that when I show
my friends the land of business I'm in. they're not really
aware of the number of pop-ups that are produced each
Charles E. Gates
President and C E. O
1 ■& - Awful
2 ■&" - POOR
S "fr - Superb
The Amazing Pop-up Grammer Book. By
Kate Petty. Ill: Jennie Maizels. Paper Eng:
I Danuan Johnston. Dutton. 0-525-45580-9.
$16.99 US. 30x22cm. 7 spreads. 1 pop, 12 tab/flap
mechs, numerous flaps. Art: Humorous pen and
watercolor. Plot: A very cluttered look at grammer.
Nice idea but it's so busy I feel dizzy just writing this
review. Paper Eng: Simple.
Bruce the Balding Moose. By Corinne
Mellor. Ill: Jonathan Allen. Paper Eng:
Richard Ferguson. Dial Books. 0-8037-
2064-0. $13.99 US. 20x25cm 18 pgs. 2 pops, 1 flap,
various removable paper objects. Art: Humorous pen
and watercolor. Plot: A moose is devastated when he
can't find a replacement for his winter antlers which
have fallen off. Hysterical results. Love the 1st page
where the antlers really fall off. Paper Eng: Simple
Crawlies Creep. By David Pelham. Dutton.
0-525-45576-0. $9.99 US. 12x15cm. 10
spreads, 10 pops. Art: Realistic watercolor/
airbrush. Plot: A variety of animals strut their stuff
accompanied by rhyming text. Nicely designed and
illustrated Paper Eng: Somewhat complex.
^A^. Dracula Junior and the fake fangs. By
AJLa Julianna Bethlen. Ill: Korky Paul. Paper
■■^i" Eng: Richard Ferguson. Dial Books. 0-8037
-2008-4. $14.99 US. $21.75 Can. 24x22cm.l0 sprds
3 pops, 12 tab/flap mechs, 4 flaps. Art: Humorous
pen/watercolor. Plot: Dracula Junior causes havoc at
home by stealing a pair of denture fangs. Very funny
with some good mechs. Paper Eng: Simple.
Humpty Dumpty. By Moira Kemp Paper
Eng: Herman Lelie. Lodestar. 0-525-67540-
x. $12.99 US. 20x27cm. 5 spreads, 4 pops,
1 flap. Art: Softly colored watercolor/pencil. Plot:
You know the story although at the end of this one
(surprise! ) he survives. Illustrations are sweet but
pops are kind of lame. Paper Eng, Simple.
The Magic Costumes. By Jamie Lehrer. Ill:
Tracey Morgan Paper Eng: Mat Johnstone.
Dial Books. 0-8037-1967-1. $14.99 US.
$21.75 Can. 24x25cm. 11 spreads. 3 pops, 1 flap
mech, various metallic foils and fabrics. .Art: Fantasy
like watercolor. Plot: 2 children travel to a magical
land where every day is a fashion show. The whole
thing is just an excuse to showcase the glittering
foils and illustrations are weak. Paper Eng: Simple.
Noah's Ark Pop-up ABC. By Arlene
Maguire. Ill: Paul Ely. Paper Eng:
'Uncredited. Little Simon. 0-689-81109-8.
$15.95 US. $21.50 Can. 20x26cm. 6 spreads, 6 pops.
Art: Realistic pencilAvatercolor. Plot: Alphabetical
listing of animals aboard the biblical boat. Great idea
but doesn't live up to it's potential. Pops uninspiring.
Paper Eng: Simple.
^^ > ^ Pirate Plunder's Treasure Hunt. By Iain
JS^fcy Smyth. Asst. Writer/Ill: JacquehneCrawford.
fi^a Dutton. 0-525-45693-7. $16.99 US. 21x30
cm. 6 spreads. 3 pop scenes, 15 tab/flap mechs, 1
wheel, numerous flaps. Art: Humorous pen and
watercolor. Plot: Another 'whodunit' from Mr Smyth
this time involving a treasure chest. By turning a
wheel you get 3 different endings. Lots of fun and
very interactive. Paper Eng: Somewhat complex.
Pop-Up - Het boek in beweging (catalog
for the pop-up exhibit at the FransHals
Museum in Haarlem; see article in this
issue of MS). Design, 111. and Paper Eng: Rene Paul
Stikkelorum. No ISBN #.32.50 Dutch guilders,
$32.00 US. 22x20cm. 50 pgs, wire spiral bound. 7
pops, 1 tab mech, 1 wheel, 1 dissolving slat mech on
catalog cover. Envelope on inside back cover holds
list of all 244 items in exhibit. Art: Photos from
exhibit and colorful, flat graphic illustrations. One of
the best museum catalogs I have ever seen, even
though I can't read it because it's in Dutch.
Informative, fun and never takes itself too seriously.
Paper Eng: Simple
Sam's Pizza. Text by David Pelham. Ill:
David Pelham / Mick Brownfield. Dutton.
0-525-45594-9. $11.99 US. 16 cm. round
paper pizza. 10 spreads. 1 pop, 9 flaps. Art: Humor-
ous pen/watercolor and realistic food paintings. Plot:
Sam's at it again, this time creating a monstrous
pizza for his sister. Every child's disgusting delight!
Fabulous pop on the last spread only makes you wish
there were more. Paper Eng: Somewhat complex.
Star Wars - Jabba's Palace Pop-up Book.
By Kevin J. Anderson & Rebecca Moesta.
Ill: Ralph McQuarrie. Paper Eng: James
Diaz. Little, Brown. 0-316-53513-3. $19.95 US.
22x32cm. 7 spreads. 2 pop scenes, 2 sound effects.
Art: Realistic paintings of Star Wars characters. Plot:
A Gamorrean guard searches for a talisman in
Jabba's palace. Pop-ups are nice and music is good
but other audio effect sounds like a bad toilet trying
to flush. Paper Eng: Simple.
Tanya steps out By Patricia Lee Gauch.
Ill: Satomi Ichikawa. Paper Eng: Intervisual
Books. Philomel. 0-399-22936-1. $13.95
US. $18.95 Can. 23x20cm. 5 spreads. 4 dissolving
slat mechs. Art: Realistic watercolor. Plot: With the
help of some of her animal friends the popular young
ballerina becomes prima ballerina. Lovely
illustrations as per the picture book series, but the
mechs are just okay. Paper Eng: Simple.
"These are the voyages..." - A Three-
dimensional Star Trek Album. By Charles
Kurts. Ill: Sonia R. Hillios, Nicholas
Jainschigg John Eaves & Clark Schaffer. Cover
lenticular ill: Nadre Davani. Paper Eng: Chuck
Murphy. Pocket Books. 0-671-55139-6. $35.00 US,
$48.00 Can, 19.99 UK. 28x28cm. 4 spreads, 5 half
page flaps. 8 pop scenes, 4 tab mechs. Art: Photos
and realistic paintings. Plot: Star Trek celebrates it's
30th birthday. Beautifully designed with some very
large pops. Lenticular (a piece of plastic when
viewed at varying angles creates the optical illusion
of movement) of the Enterprise going to warp speed
on cover is great! A 'must have' for anyone interested
in the TV series. Paper Eng: Somewhat complex.
Tractors and Trucks. By Robert Crowther.
Candlewick Press. 0-7636-0009-1. $7.99
US. $9.99 Can. 19x19cm. 10 pages. 8 tab/
flap mechs, 5 flaps. Art: Simple, humorous pen and
solid, flat colors. Plot: Heavy equipment and all it's
uses. I was completely won over when I saw that a
'Manure Spreader' was included. For very young
readers. Paper Eng: Very simple.
Who's afraid? By Carla Dijs. Henry Holt &
Co. 0-8050-4398-5. $9.95 US. 21x19cm. 12
pages. 1 1 flaps, each revealing a pop. Art:
Humorous pen/airbrush. Plot: Wondering who is
afraid of a variety of animals and at the same time,
counting from one to ten. Sweet illustrations and
unusual format. Paper Eng: Very simple.
MOVABLE BOOK PLAYSETS
Botticelli's Bed & Breakfast. By Jan
Pienkowski. Paper Eng: Rodger Smith &
Helen Balmer. Simon & Schuster Editions.
0-684-83523-1. $23.50 US, $32.00 Can. 19x35cm.
1 large 3D model of house containing 56 master-
pieces, small softcover guide book included. Art:
Reproductions of original works of art. Plot: A very
strange house, with well known characters in
unusual situations. The guide book is a scream, but
always that annoying problem of trying to get those
floors to open flat! Paper Eng: Somewhat complex.
The Fairy Tale Palace. By Clare Dannatt
Design & 111: Herman Lelie & Maggie
Bateson. Paper Eng: Uncredited. St.
Martin's Press. 0-312-13333-2. $19.95 US. $28.99
Can. 30x37cm. 1 large model of a Victorian/Castle
like structure including paper figures. Art: Realistic
watercolor. Plot: A short story about life in a fairy
tale palace. Beautiful paper construction of palace,
although story a little empty. Paper Eng: Complex.
The Great Castle Mystery. By Philip
Ardagh. Ill: Steve Cox. Paper Eng: Nick
Denchfield. HarperFestival. 0-694-00811-7.
$17.95 US. $24.50 Can. 24x3 lcm. 1 large model of
a medival castle including 38 paper figures and 24
pg. softcover book. Art: Humorous pen/watercolor.
Plot: Story book contains a little information on
medival life and a 'whodunit' as well. Castle is great
but the figures are so tiny! Paper Eng: Complex.
The pick and shop marketplace.
Completely uncredited. Copyright: Van der
Meer Books. Random House. 0-679-87476
-3. $19.99 US. $26.00 Can. 40x21cm. 4 fold-down
3D scenes including paper figures and various items.
Art: Humorous pencil/watercolor. Plot: Shop 'til you
drop! Very original construction, similar to late 19th
cent, fold-downs. Paper Eng: Somewhat complex.
Sarah's House. By Eric Thomas. Paper
Eng: Damian Johnston. DK Publishing.
0-7894-1007-9. $19,95 US. 24x32cm. 1
large 3D carousel model with 8 rooms, including
figures. Art: Realistic colored pencil/ watercolor.
Plot: Victorian doll house, ties open with ribbon.
Lovely art and nicely designed. Paper Eng: Complex.
/< The Witches Scary House. Written and 111:
J»"4~fc Mick Wells, Ian Honeybone & John Lupton.
tm^Z* St. Martin's Press. 0-312-14529-2. $19.95
US. 24x34cm. 1 large 3D carousel model with 8
rooms including various moveable parts and 5 paper
figures. Art: Realistic Michael Hague-like pen/
watercolor. Plot: Witches doll house, ties open with
ribbon. Illustrations and design are terrific. Humor
is very tongue-in-cheek. Paper Eng: Complex.
The Frankfurt Book Fair 1996
Having less time time this year than we usually have
had. it was not easy to visit the Frankfurt Book Fair. This
vear its exhibition space was enlarged by 50.000 square
meters to a total of 180.000. It was difficult to pick the
most interesting pop-up and movable books out of
76.000 new titles, hidden between over 300.000 different
books exhibited with a total of over one milhon copies!
To start with the first change; the enlargement of the
fair was a result of the rise of so-called "new media" such
as CD-ROM. CD-I. all kinds of computer software, and
the breakthrough of the Internet in the world of
publishing. Hall 4 of the fair, traditionally the
"international hall" (i.e.. non-German) was reserved for
the new media, pushing aside all English-language
publishers to Hall 8 and "the rest of the world" to the
immense Hall 9. Distances, therefore, grew so long that
we had to take the fair buses every tune we wanted to
change halls. For the publishers this rise of new media
seems to have resulted in an immense production of
interactive (children's) books. We have never seen such
a huge number of books with flaps, wheels, inserts, cut-
outs, see-through, audio-chips, etc. as we did this year
Mostly they were more of the same, often without any
reason for the extras and hardly ever worth collecting
In contrast to the enlargement of the fan" and the large
number of movable and novelty books, it seemed to us.
the situation was rather miserable at the packagers and
publishing houses traditionally of interest to collectors.
Most striking was the absence of Compass Productions.
Domestic troubles appear to have brought to an end the
nine-year, very successful cooperation between such
celebrities as Keith Moseley. Dick Dudley. Pat Pans, and
Arnold Shapiro Mr. Moseley. rather orphaned but gentle
as always, attending the fair with his wife, told us he will
continue his career, now already almost 50 years, as a
freelancer, designing just the books he wants to do.
without the limitations he felt at Compass. Assuring us he
still had ideas, he proved this by showmg us some very
nice dummies of projects yet to come. At the moment he
is working again with that other granddaddy of pop-up
books, Wally Hunt. And Compass is for sale! As is. said
the rumors, Sadie Fields Productions from London
Roger Culbertson's Designamation has been sold and is
now a part of White Heat, yet they showed hardly am
new titles except for a few little pop-ups to be published
by Running Press.
Victor Books, two years ago launched as the quality
imprint of Ottenheimer. grew independent, leaving
behind unpublished the beautiful dummies they showed
last year at Ottenheimer and not planning any new pop-
up projects. National Geographic ended its series of
twenty marvelous pop-up books published since 1985,
and though they seem to continue publishing pop-up
books, bringing out this spring both the Earth pack and
the Parading with piglets, they didn't prepare any new
movables to show. Neither did Watts, announcing last
year the sequel to the successfulA/osr amazing pop-up
science book but now just reprinting this bestseller and
postponing the Even more amazing pop-up science
The reserved stands of the Mexican publishers
CIDCLI didn't show any progress in the production of
the announced titles; the stand of Alif/Editions de la
Mediterrannee from Tunesia - the publishers of that
wonderful series of pop-up books on Northern Africa -
stayed empty. And the other Mexican publisher. Pangea
Editores. which two years ago announced a whole series
of pop-up books on pre-Colombian civilization, wasn't
in the catalog at all.
But let us turn to what, mdeed. was there. Surely the
most spectacular presentation this year was Ron van der
Meer's new firm PHPC. Pure Health Publishing
Company, established in the Netherlands. After his
divorce from his wife Atie. with whom he had the Van
der Meer Paper Design Company and in cooperation with
whom he did several senes of toddler's movables and
pop-ups. he has now launched the new firm. PHPC had
a big stand, a completely new staff, a beautiful full-color
catalog of new and old projects (including a pop-up
dancer as the new trademark), a six-minute presentation
video, and some scouts popping up at several other
packagers' stands. He offered a real red shoes trophv for
the firm ordering the first 75,000 copies of one of his
projects and it was won on the second day of the fair by
Sony, ordering that number of copies of the new
And. of course. PHPC has some spectacular new
projects, such as the aforementioned Architecture pack.
that describes the entire process of building, from the
first ideas m the architect's head, to the designs and plans
through to their realization This process is described m
detail usmg the new Paul Getty Center in California as an
example. The pack also contains a history of architecture
with glorious models of the Sydney Opera House, the
Italian Renaissance Villa Rotunda, the French Chartres
Cathedral and the Japanese Kmkahu-ji (Golden Pavilion).
As an extra the pack con tarns all the (plastic) pieces to
construct your own model of that other gem of modern
architecture, the Rietveld-Schroeder House (in Utrecht!).
A pack to look out for.
Continued on page 9
Limited Edition Frankenstein Pop-up
While visiting Intervisual Books at the Frankfurt
Bookfair. we happened to be introduced to a young
German paper engineer just showing his first pop-up to
Waldo Hunt. As so often happens, the book appeared to
be too voluminous and too complicated to be produced
commercially, but in a talk with the maker. Mr. Henning
Rogge from Hamburg, we were surprised to hear that the
dummy wasn"t a single copy one but had been printed in
a limited edition of 120 copies for the artist!
Frankenstein, ein papiermechanisches buch von
Henning Rogge (Frankenstein, a paper-mechanical book
by Henning Rogge) is an eighteen-page book measuring
22x27 cm., containing the rather simplified but ironized
version of Mary Shelley"s novel Frankenstein. All nine
spreads have one or more pop-up elements and almost all
pages have movable parts as well. The illustrations have
been done m scratchboard. scanned into a Macintosh
computer, colored and given the finishing touch by
computer. The paper artwork has been engineered by
computer as well.
The book was constructed in 1 995 as a final proof of
Mr. Rogge"s education as a graphical designer at the
Bremen Academy of Arts. It took him five months to
draft, write, illustrate, engineer and produce. His father
paid for the printing of the sheets of the 120 copies. The
result is a clever and humorous book with elaborate
paper artwork not yet restricted by commercial criteria.
And. though published in the German language, it is
understandable for everyone because of the familiarity of
the Frankenstein story.
Since the assembling of the sheets has to be done by-
Mr. Rogge himself - and the paper engineering is
complicated, it takes him over two days to prepare each
copy - the price has been set at Dm 300. (ca.$195.00).
Mr. Rogge is busy writing assembly instructions so
people can be then own assemblers. For those buying
just the printed sheets and the manual, the price will be
Dm 100.00 (Ca. $65.00).
Mr. Rogge is now preparing a second book which he
hopes will be produced commercially in 1998. This
Frankenstein title is the first book in the career of a new
paper engineer and for this reason is collectable.
For those interested, please contact for more
information or to order a copy Mr. Henning Rogge. at
Sillemstrasse 76A. 20257 Hamburg. Germany.
Telephone 404-40170860. fax 040-40170861. e-mail
Susan Swartzburg, 1938-1996
Susan Swartzburg died on October 1 3 following a
battle with pneumonia. She was a charter member of The
Movable Book Society; a pop-up book collector,
supporter, and friend. Susan was nationally and
internationally known for her work in library preservation
and wrote and lectured on the subject. She was a vital
force behind the first conference of The Movable Book
Society and her enthusiasm and energy will be missed
Profile of a collector: Michel Jolivet
Michel Jolivet. a native of Seattle, began collecting
pop-up books some fifteen years ago while a veterinary
student at Washington State University. In September, he
exhibited about 40 pop-up and movable books from his
collection at the Western Washington State Fair in
Puyallup. However, this is just one facet of his collecting
For many years Michel has been collecting old
dictionaries, especially The century and Webster's. He
also has a great appreciation for antique toys, monsters
and wind-up being his favorite. In the past he has also
exhibited a collection of antique costume jewelry.
When Dr. Jolivet is not collecting or treating sick
reptiles, he somehow finds time to participate in many
musical groups, whether it be on the bassoon,
contrabassoon. or the bass sarrusophone.
Michel lives in the Puget Sound area with his wife
Sara, and their five turtles, two cats, 15 stick bugs, snails,
fish, and toad
Gaiaramas from White Eagle
" Gaiarama" is the name White Eagle has given to its
series of peepshow books. Each Gaiarama has six
illustrated layers and includes an instructional study
guide that explores in story form and diagram each
environment and describes its inhabitants. The titles are:
The unfolding adventures in the coral reef. The
unfolding adventures in the rain forest, and The
unfolding adventures in outer space. They retail for
$3.75 and can be ordered directly from White Eagle at
P.O. Box 40. Willits. California 95490. Telephone:
1-800-959-581 1 or fax: 707-459-6602.
Pop-ups at the ILAB Fair
My wife Sara and I recently attended the 16th
International League of Antiquarian Booksellers fair held
in San Francisco from September 6th through the 8th.
This is the largest antiquarian book fair in the world with
170 dealers. As one would expect from a prestigious fair
such as this, the dealers presented the finest books
obtainable in all fields ranging from incunabula to
autographed first editions and everything in between.
There were several dealers specializing in children's
books and movables and many others who included
movables in their offerings. It was a magnificent treasure
hunt to slowly explore from booth to booth looking for
pop-ups! I have never seen so many Nisters and
Meggendorfers in one place as well as plenty of Kubastas
and Munans. The dealers were uniformly knowledgeable
about their books and prices reflected this awareness. We
gazed at stunning harlequinades and panoramas from the
early 1800's selling for a few thousand dollars,
Meggendorfers and Nisters for $1000 to $1500.
Kubastas for $150 to $400. and Blue Ribbons and
Bookanos m the $400 to $700 range. Most of these
books were first edition, generally in very good condition,
and were accurately appraised (Obviously, one doesn't
go to an international book fair in search of flea market
The first day we tried to visit every booth to get an idea
of what was available: over the next two days we
revisited booths of particular interest Naturally, we
didn't go away empty-handed I ended up buying three
Kubastas and Peter Haining's book on movable books.
This was a wonderful opportunity to pick up catalogs
and make new connections with dealers from around the
world. Most were very happy to talk about then stock and
learn of my particular interests. The fan was a great
experience and we are already eagerly anticipating our
Under the title "Books that do things" the London-
based magazine Books for keeps, the children 's book
magazine published, as number 95 in November 1995.
a special issue on movable and pop-up books
Judith Elliott opens the issue with an article. "The
perennial pop-up." on her encounters with, as she says
"an enduring book-ish phenomenon " Mrs. Elliott tells
about her expenences with these books since the end of
the 1970's. She has had a long career in publishing pop-
up books at such respectable publishing houses as
Heineman. Orchard, and now is Managing Director at
Orion Children's Books. She also asks herself what will
be the future of pop-up books in the ages of new media
There is an interview with Allan Ahlberg about The
Jolly pocket postman, the last book Janet Ahlberg
illustrated before her death in November 1994. He tells
also about the provenance of this book that started as a
whole pile of letters from a school in Texas. Most
interesting - and most peculiar as well - is the interview
Brian Wildsmith did with himself on his pop-up book
The creation. The interview gives insight into a (pop-up)
book maker's mind and also gives much information both
of the making of this book and in its hidden contents.
Of course there is an article reviewing the most
interesting items of last year's British autumn production,
done by George hunt, and the monthly ' Autorgraph," the
interview with an illustrator of children's books. The
interview in this issue is with Stephen Biesty who tells
about his cross-section books and, of course, is
questioned on his Incredible pop-up cross-section
published by Dorling Kindersley.
In the May 1996 issue of the same magazine, Ted
Percy and his children reviewed the British spring
production of movables and pop-ups in a funny but very
Books for keeps, the children s books magazine. 6
Bnghtfield Road. Lee. London SE12 8QF. Telephone:
Questions and Answers
Q. Recently we purchased a copy of a Kubasta title
from the "Panascopic" series we had never seen before:
The Polar station (1960's). Unfortunately it appears to
be missing some movable part of the front cover. Can
anyone inform us about what movable part is missing? It
probably must have to do something with the polar light
(a movable sun or so?).
Q. If other readers/collector have duplicate books which
they would like to offer for exchange, I would like to
exchange my list of duplicates.
1204 Abbot Kinney Blvd.
Venice. C A 90291-3366
Q. In 1980 the Public Library in Toronto published a
facsimile edition of the Harlequinade Mother Shipton.
first published in 1800 m London. There appears to have
been added a note on this Harlequinade by Jill Shefrin
and the publications seems to have been done for the
friends of the Osbome and Lillian H. Smith Collections.
We would be very happy to acquire a copy of this reprint.
Who can help us?
Frankfurt Book Fair, Continued from page 6
Mr. Van der Meer had dummies on display to continue
his successful series of packs: a Holland pack, with a
windmill, a beautiful canal scene from 17th century
Amsterdam and all those other traditions you think of
when thinking of Holland; Rock-pack for the Rock and
Roll Hall of Fame to be published for the general market
by Rizoh: and the Disney animation pack from which
Hyperion alone will have 100,000 copies next year.
Another gem in the new production of PHPC will be
The magic box. shaped as a magician's box rather than a
book, from which when opened white rabbits leap out,
jacks jump, and mysteriously move on their own accord.
The box also includes magic playing cards, a crazy fruit
machine, a flying dove, and of course, a secret magician's
A teddy bear town comes to life in the pop-up book
The terrific teddy bear illustrated by Fran Thatcher
After the earlier success of Street advent calendar and
the Victorian advent calendar, next year will bring the
Dutch advent calendar (from Running Press) depicting
a winter scene from a typical historical Dutch town with
a snow-tipped windmill, a pancake seller and a group of
carolers singing in front of the Christmas tree.
Ron van der Meer also designed a series of four mini-
roundabouts (a carousel), (a circus, a fun fair and a
playground) being the smallest pop-ups ever, measuring
just 4.5 x 2.5 cm. It is really amazing to see how he
succeeds at having them look like real pop-up books.
They have just been published by Ars Edition in
Germany Most novel we thought were four "Little
Theaters": Romeo and Juliet. Dracula, The beauty and
the beast, and The phantom at the opera coming next
year from Chronicle Books. As a matter of fact, they are
reconstructions of the 19th Century peepshows issued as
kmd of toy-theaters with paper figures to play the scenes.
They are enclosed in a built-in envelope making them a
""postable" present. For us. of all the things we saw at this
fair, we thought these were the most likely to succeed.
After the breakdown of Compass Productions we
wouldn't be surprised to see PHPC growing into the
market leader in the pop-up business in the coming years.
Their beautiful and inviting stand, their pleasant and
attentive staff, the well-cured publicity and information
pack. and. not least, the inventiveness of the paper
artwork of the maestro himself are ingredients for
success. Intervisual has to feel challenged!
Intervisual Books again had a beautiful stand with a
row of page-turning machines in front, making it a hard-
to-enter bastion. But once having overcome this
barricade. Mr. Hunt and his wife proved very charming
hosts showing us the dummies of theu new productions.
Where last year they had many nice and innovative
projects, this year's harvest proved rather poor. From
last year's announcements only three appear to have been
published: the great new Pienkowski Bed and breakfast,
the Star Trek album These are the voyages, and the
second title engineered by the coming man Laszlo Batki,
The fairytale village pop-up playset. Several other
projects shown last year appeared m this year's catalog!
Apart from the usual sequels of Richard Scarry
novelties, Jonathan Langley's. Babette Cole's, etc. -
produced mostly for a mass market and hardly ever
interesting for collectors - Mrs. Hunt showed us the
dummies of an adult pop-up The consummate cigar book
by Robert Kemp, a new Alice 's adventures in
Wonderland, a WindowBox Classic, an elaborate Choo
Choo Charlies saves the day folding out into a huge pop-
up village with a wind-up train riding through the entire
scene: and a pop-up memory book of Elvis, fitting
exactly on your bookshelf between the Van der Meer
"packs." We thought the pop-up book Mazes and
Labyrinths was intriguing. It was challenging to try to get
the giant marble through by turning and twisting. New
carousel play sets on display were The enchanted castle
and The night before Christmas, the last one a 3-D.
shaped holiday house A nice variant of earlier pop-up
playsets will be the Milne/Shepard-inspired Pooh 's
enchanted place, a Hundred Acre Wood pop-up
including the houses of Christopher Robin. Pooh, Owl,
Eeyore and others and accompanied by punch-out
characters to act out one of Milne's most-loved stories.
Pooh goes visiting. Just charming, we thought, was the
pop-up version of Janell Cannon's Stellaluna that comes
with a 3-D Stellaluna mobile
Not available for the trade but the more desirable for
a collector was the promotional pop-up book Intervisual
did for Chrysler: Introducing the next generation of the
Minivan, launched by Chrysler autumn 1996.
Since this year's production from Intervisual wasn't
that exciting, we surely hope next year they will bring to
publication that amazing dummy of last year, done by
Laszlo Batki. Reflections: An age of elegance with all its
mirroring pages reflecting the 18th century's powder
peruked people. Mr. Hunt told us there was a good
chance to get this wish fulfilled.
Our stay at the Intervisual stand resulted in a nice
surprise as we happened to meet the young Hungarian
maestro himself just bringing his newest pop-up design,
his version of the classic tale of The Pied Piper of
Hamelin. Mr. Batki proved not only to be a paper
engineer but also a printer and maker of artist's books
(with pop-up elements?). We hope to write on that other
aspect of his pop-up activities at another occasion.
And. finally, we were happy to also meet there our
fellow countrymen, the well-known engineers of so many
pop-ups Kees Moerbeek and his wife Carla Dijs.
outgoing and friendly as always. Mr. Moerbeek
introduced us to a young newcomer in the profession, the
German paper engineer Henning Rogge who came to
show Mr Hunt his first pop-up book on Frankenstein.
Sadie Fields Productions, publishing all their projects
under then own imprint Tango Books, didn't have too
many new titles for fall after publishing a lot of titles last
spring. Charming is Jamie Lehrer's The magic costumes
with pop-up castles, fabrics, fairy wings made of
glittering foil and even a peppermint scent to tell the story
of a magical trip through fairyland. A mce addition to any
collection w ill be The book of pop-up board games by
David West, offering four games to play in a pop-up
setting ranging from mummies of ancient Egypt, through
a medieval castle and a nineteenth century romantic
pirate ship, to a futuristic alien spaceship Especially for
those with a more nostalgic taste. Sadie Fields is offering
the Swing-out Santas, a 3-D look at Christmas long ago
made from original Victorian Christmas cards. At the end
of the shaped book there is a tree with slots and an
envelope of Victorian decorations to decorate it Finally,
they have a new Korky Paul title. Dracula Junior and the
fake fangs in the style of his earlier Dinner with Fox and
James Diaz proudly showed us White Heat's newest
projects. They have a maxi-carousel Beau and BeeBee.
two tiny bears make a big move, opening into a huge
bear's house. It was especially produced for the Vermont
Teddy Bear Company to play in with the bears this
company produces. Follow ing the publication of the first
ever pop-up comic book Star Wars: battle of the bounty
hunters (Dark Horse Comics. 1996) they have planned
two new Star Wars titles: The death star and The
Millennium Falcon. Each has an unusual outer shape and
rather complex paper artwork and will be issued by Little
Brown in 1997. Other notable items done by White Heat
were The little piggy, illustrated bv Jane Manning
(HarperFestival). Ten Christmas sheep by Nancy
Carlstrom and illustrated by Cynthia Fisher (Eerdmans
Publishing), and the new Lynette Ruschak title The cat 's
pajama s. a Utile bedtrme story to be published in 1997.
White Heat's most intriguing title we thought was the
dummy of Spooky hotel, with a glorious pair of dancing
ghosts that seem to float above the spread And for the
first time ever the ghosts are brought to life as we think
ghosts have to be - visible but nevertheless transparent -
done by a clever use of acetate material
Also on display at the White Heat stand was a copy of
the most desirable, limited edition of Robert Sabuda's
The Christmas alphabet, both volumes bound in an
exalting socialist-red cloth and stowed in the same
colored red shpease. Be sure you get a copy of it for your
Unfortunately. Simon and Schuster couldn't yet show
us a copy of that other Sabuda limited edition. The 12
days of Christmas. But the normal edition is such a gem
that we can hardly imagine how the limited edition could
be more beautiful. Why don't other paper engineers dare
to make paperwork that beautiful 9 Why do packagers
always just count the number of glue points and the
amount of paper they think can be allowed for a
marketable pop-up book 9 Look at Mr. Sabuda's works
and see what proves to be possible for a price under
This year again it was striking to see the differences
between the lovely dummies we saw last year and the
uniform, faded and in the base sense of the word
commercial final products that result from them, which
show, at best just a glimpse of the original That alone is
a reason to go to Frankfurt or Bologna, to see the original
artwork or the dummies. We think this was also what
Mr. Moseley meant when he said he felt restricted at
Compass and he wants to make sure in the future to do
only those books he feels free to produce in the way he
wants them. Examples of this are the way his paperwork
doesn't work in Dorling Krndersley's Diggers and
dumpers, and Racers and roadsters or the way his
beautiful dummy of Classic motorcycles has been
degraded to a middle-of-the road end product
Asked by us which paper engineers Mr Moseley
thought would be the successors of the great names of his
elder generation, there were just two he knew to be
inventive and danng enough to grow to be the masters of
the future: Robert Sabuda and Steve Augarde New titles
by Steve Augarde were on display at Mathew Price Ltd.
Tractor trouble, a sequel to the successful Tractor
factoiy. allowing, for example, to take away a broken tire
after jacking up the tractor. Augarde has also done
Machine pop-ups. a series of four Playtime Pop-ups
(Scholastic), a new Little Red Riding Hood illustrated by
Jan Lewis, and the recently published Humpty Dumpty
with the illustrations of Moira Kemp. Though not always
spectacular books, they often show pop-up mechanisms
never seen before. We are curious to see what he could
make if he were given the free run
Mathew Price also showed two lovely pop-ups
engineered by Jeni Wood: The treasure of the Pharaohs,
culminating m a combination lock that opens the secret
door of the treasure chamber after having just found all
the clues in the book, and a Glorious pop-up advent
calendar illustrated by Atsuko Morozumi w hich unfolds
to a three-story house with a downstairs living room, an
upstairs children's playroom, and a sleigh and reindeer
on the roof with Santa putting presents in the chimney
Bellew Publishing from London will contmue selling
their series of carousel books (The doll's house, The
farm house, James Heiriot 's Yorkshire village. The
witches ' scaiy house) with The mouse house and Wild
West ranch, the last one with a big red barn, a main
house, cowhands' log cabin, windmill and gate. and.
optional, plastic cowboys and horses. Bellew also showed
The gnome home based on Rien Poortvliet's delightful
characters used earlier for pop-up books: and a series of
Little house carousel story books by Jane Reynold.
Quartet Books is also continuing its series with the
Treasure chests as published by Running Press. After
Ancient Egypt. Knights. The American Indians and The
Ancient .Aztecs, this autumn will follow Ancient China
and next year The Holv Lands.
Paul Dowling continued his technique of transforming
a scene from black and white into colors as earlier seen
in Jimmy 's snowy book and Jimmy 's sunny book, into
transformations from darkness mto tight in his The night
journey, at Andersen Press. This firm also has a pop-up
version of the world famous elephant Elmer by David
Viking brought a new adult pop-up: Golf: A three-
dimensional exploration of the game by John Garrity.
And Kids Books. Inc. from Chicago showed a panoramic
pop-up book Safety city with six panels to pull down and
movable tabs to make it easy and fun to become familiar
with street signs and traffic rules.
The Arroyo Projects Studio from Santa Fe. New
Mexico, showed a dummy of Why we dance at funerals.
on the New Orleans Jazz Funeral.
Brown Wells & Jacobs has again published several
titles for the Disney Company and its imprints Disney
Press and Mouse Works. Notable were the pop-up book
Disney 's toy story, the Hunchback of Notre Dame pla\'
along (a good carousel book), and The Hunchback of
Xotre Dame topsy turvy day pop-up pals. In the Disnev-
style Pooh. BWJ showed Pooh 's popping opposites. a
playful poppmg book, and Pooh, a trick or treat
surprise: A costume pop-up book.
Frances Lincoln offered a new Francesca Crespi title.
Ding dong: Merrilfy on high, following the success of
her earlier pop-up Nativity. Also on display was a nice
adult gift book 1 isions ofChristmas with very good color
reproductions of Renaissance triptychs that can be
opened and closed: essentially a lift-the-flap book but this
time with a very functional use of flaps!
After last year's Secret garden pop-up. Breslich &
Foss from London now has a Nutcracker pop-up. a three-
spread carousel illustrated by Helen Cann with a set of
paper dolls to dance the ballet yourself.
The Templar Company continued their hologram
books with some new ones: Creepy crawlies: Monsters:
Scaiy fairies; and Mom, there 's an alien in my cereal 1 .
the last one including an 'Tntergalactic Communicator"'
(a hologram badge!).
An optical novelty we thought more funny and
innovative was the Adventure in the witch 's house by
Lynn Gordon, a book to read by flashlight Lifting the
flaps on each spread reveals a printed acetate window the
exact circumference of a standard flashlight. By shining
the tight through the window you can project the scan
image on the wall and step right into the story. It will be
published by Simon and Schuster
So much for the Anglo Saxon world. The Europeans
had even fewer interesting new things to offer! In
Germany the firm of Schreiber has a new Meggendorfer
reprint: Jerwand-lungs-Bilder (ISBN 3-244-14381-4)
and Ravensburger had the new book by Kveta Pacovska.
Alphabet (ISBN 3-473-33367-0). in a stipcase and as
wonderful as her earlier pop-up books It looks more like
an artists' book than a trade book.
Ars Edition from Munich had. as stated, the mini-
carousels by Ron van der Meer. and another series of
rune very small (4.2 x 3.2 cm. ) mini-carousels. These are
a series of "Rondels" done by Margit Grassi in striking
modem color combinations, but without any text or story.
Here we probably pass the border with meie stationery.
In France the big firms Albin Michel. Hatier. Hachette
and Galhmard. didn't show anything new apart from the
French language editions of titles produced by English
and American packagers. The "trick" of the "crazy
cubes.'" invented by Mr. Christian Legrand and also used
last year by Paul Strickland, saw new applications m two
Becassine titles Gautier-Langureau: J' ecris aven
Becassine and Je compte avec Becassine (write, and
respectively, count with Becassine) and one Babar title at
Mang Editions Le tour du monde de Babar (the world
tour of Babar). Mango had one pop-up book we didn't
see elsewhere: Sakdos le squelette (Skados the skeleton),
a creepy but humorous book for the brave.
Not at the fan but m a Frankfurt bookshop we spotted
a nice series of three peepshows. a category of movables
popular in the last century but hardly ever produced in
this new "Golden Age of Pop-up Books." They were
done by White Eagle from Wiltits. California, under the
series name of Gaiarama: The unfolding adventures of
outer space. The unfolding adventures of a coral reef.
and The unfolding adventures of the rainforest.
To finish, we found a nice new kind of three-
dimensional paperwork in the shape of book look alikes.
showing a set or even a whole pile of "books" that, when
opened have a 3-D scene with hidden games, activities,
booklets and/or other materials. Random House had a
dummy of Old bear 's hide & seek book box by Jane
Hissey, a pile of not less than five "books" hiding small
books, games and activities in a kind of nostalgic writing
T.W. Clemmer. "Pop-ups & Moveables." Catalog 7. 236
Manor Drive. Richboro. PA. 215-355-1627.
Marjorie James Rare Books. Catalogue 28. The Old
School. Oving. Chichester. West Sussex PO20 6DG.
Telephone: 01243 781354. firstname.lastname@example.org.
Rose Lasley. "Pop Ups." 5827 Burr Oak. Berkeley, JX
Design Eye from the UK showed such "boxes" as The
secret life of Teddy Bear and The secret garden. This
firm also had three wonderful 3-D boxes shaped as
houses, opening to provide a setting for young children to
act out the stories by usmg the miniature characters and
props provided: Three little pigs. Goldilocks arid the
three bears, and Santa 's Christmas workshop. But
maybe with these items we cross the borders mto paper
As a conclusion of this year"s Frankfurt we can just
say. the pop-ups were not that prolific. We saw too much
of what we had already seen, sequels to previous works.
The greatly diminished number of packagers and
publishing houses still producing movables and/or pop-
ups are producing new things much less daring. Is this a
sign of a shrinking market and a decreasing interest for
this book category, even the first symptoms of the
"Second Golden Age" coming to its end? Or is this just
a dip. just one miserable lazy year, the calm before a
storm, a step down for a better jump 9
We have to make exceptions for the enthusiastic start
of Ron van der Meer's new company; for the only real
highlight of this year's pop-up production. Robert
Sabuda's The 12 days of Christmas; and for the
innovative techniques by Steve Augarde. done
unfortunately in booklets which are not too spectacular.
He deserves better. For collectors it will not be that
expensive a wmter!
Jo Ann Reisler. Ltd. Catalogues 35 and 36. 360 Glyndon
St.. NX.. Vienna. Virginia 22180. Telephone: 703-938-
2967. Fax: 703-938-9057.
Unicom Books Catalogue 76. 56 Rowlands Ave., Hatch
End. Pinner, HA5 4BP. England. Telephone: 0181 420
1091. Fax: 0181 428 0125.
Well Read Books. List #7: Children. 2 Folly Field Court.
Cold Spring Harbor. New York 11724. Teiephone: 516-
The following titles have been identified from pre-
publication publicity, publisher's catalogs, or adver-
tising All titles include pop-ups unless otherwise
identified. Titles reviewed in Robert Sabuda's "Movable
Reviews" column are not included in this list.
Baby bunny 's book of bedtime dreams. Flying Frog.
9 Y 2 x 10 'A 10 pages. $14.95. 1-884628-45-1.
David and Goliath. Little Bible Treasures. By Tim and
Jenny Wood. Little Simon. 5" x 5". 12 pages. $5.99.
Also: Joseph and the king of Egypt. 0-689-80925-5.
Joshua and the battle of Jericho. 0-689-80923-9.
Moses in the bulrushes. 0-689-80922-0
And we have continuing hope for next year's
Frankfurt Book Fair, to be held from October 15-20.
1997. We will be there.
Five speckled frogs and other counting rhymes. By
Steve Augarde. Scholastic. March. 1997. 5" x 7". 12
Also: Row, row, row your boat and other play rhymes.
Catalogs Recently Received
Ampersand Books. Autumn Catalogue 1996. Ainslie's
Belvedere Mews. Bath BA1 5HP. UK. Telephone/Fax:
Books of the ages. Catalogue No. 12. "It's beginning to
look like Christmas Catalogue." Gary J Overmann. 4764
SUverwood Dr.. Batavia. Ohio 45103. 513-732-3456.
The magic little Christmas tree: A musical pop-up
storybook. 8" x 10" 8 pages. Grandreams. $5.95.
Also: What made the snowman smile. Santa 's sleigh
ride. Welcome to santa 's toyshop.
Naughty monkey: A mix-and-fix book, [transformational
slats and 30 movable pieces] By Gus Clarke Artists &
Writer's Guild. 8 !4\ 10. 12 pages. $12.95.